Hartford Design refocused the company’s communications to market more effectively to top executives with a very focused message emphasizing the business benefits of Knightsbridge’s specialized expertise.
The slogan “Right. From the Start.” helped differentiate Knightsbridge from their less-focused, less-seasoned blue-chip competition.
The revised Web site featured improved navigation and orientation as well as a more coherent information architecture
Hartford Design provided 40 Powerpoint templates and worked closely with Knightsbridge to streamline and unify all presentation materials.
Hartford Design created separate print ad templates for use in various business and trade publications.
Banner ads promote the Knightsbridge brand and company events such as technology webinars.
60 different case studies, industry overviews and white papers are used for various marketing purposes.
Hartford Design is a Chicago graphic design and branding firm. We plan, design and deliver brand identity, websites and integrated marketing with clarity, consistency and purpose. Our clients range from startups to nonprofits to the Fortune 100 elite.
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